Six Tips for a Great Web Site

Written by Outreach Media

This article is used by permission from Outreach Media, the largest provider of outreach products and services in North America. 

Web sites today offer an endless number of features and capabilities, but here are some ideas that can enhance the “seeker” sensitivity of your site.

 • Testimonials. Quotes from people who have been positively impacted by the ministry of your church can be very meaningful for others.

• Connecting Points. By listing a short summary of your various ministries, you create connecting points for potential visitors. A youth program, children’s program, divorce recovery group, women’s Bible study, sports ministry—any one of these may be the point of connection for a new guest.

• Information about the Pastor. One of the most popular features on most church Web sites is the information page about the pastor. While some people are interested in credentials, education and denominational background, others just want to see if he or she has a friendly face and a warm welcome letter.

• Easy to Print Directions. Unless your Web site has clear, easy to print directions and service time information, you will never see the potential visitor, regardless of his or her Web site experience.

• Current Service Information. Give your Web site visitors an excuse to show up this Sunday. Make sure your site is updated weekly with compelling message series titles as well as event information.

• Contact Information. Don’t limit contact information simply to the pastor or a church secretary. List contacts for your various church ministries.

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